Creative Direction & Design
Andrew Woodhead Design (AWD) is a creative direction and design practice founded by Andrew Woodhead, a creative director who spent over a decade in Paris and is now based in Australia. Drawing on international experience across fashion, design, art, and publishing, AWD develops distinctive visual identities and narratives for brands operating at the intersection of culture and commerce.
The studio works across media, from campaigns, branding, and packaging, to editorial design, advertising, film, and digital platforms, with a focus on creating enduring concepts that express both clarity and emotion. Each project is approached with a tailored eye, balancing strategic insight with a strong visual sensibility, ensuring that a brand’s story resonates across every channel.
With roots in Europe’s fashion and creative industries and a studio now grounded in Australia, AWD brings a global perspective to local and international clients alike. The practice thrives on collaboration, crafting ideas that are both timeless and innovative, and delivering work that moves seamlessly between luxury, culture, and contemporary life.
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